Abstract:
This research aims to determine the influence of capital, packaging, networks, business development and human resources on competitiveness in the Bugis specialty food center industry in Barru Regency. This research uses primary data with the census method as a sampling technique. The total sample was 68 respondents, analyzed using confirmatory factors. The research results revealed two factors. First, financial factors which have capital and business development variables. Second, marketing factors which have packaging and network variables, these two factors have a significant influence on business competitiveness.
